As someone who has spent years transforming complex business needs into actionable technical solutions, I’ve seen firsthand the challenges that arise from inefficient APIs and rigid architectures. In today’s rapidly evolving digital landscape, businesses and startups need tools that empower them to innovate quickly, deliver exceptional user experiences, and scale with confidence. GraphQL, a technology that has steadily gained traction, is poised to become a cornerstone of API strategy in 2025. Here’s why I believe companies should prioritise GraphQL APIs moving forward.
What is GraphQL?
GraphQL is a query language for APIs. Developed by Facebook in 2012 and open-sourced in 2015, GraphQL provides a more flexible and efficient way for clients to interact with APIs. Unlike traditional approaches, it allows clients to request exactly the data they need, in the format they want, from a single endpoint. This eliminates the problem of over-fetching or under-fetching data and makes it easier to develop dynamic and responsive applications. I will explain this in more detail in the the example below.
1. Flexibility and Cost Efficiency in Data Retrieval
GraphQL allows clients to request exactly the data they need, eliminating the inefficiencies of over-fetching or under-fetching data common in REST APIs. For example, instead of making multiple requests to different endpoints, a single GraphQL query can retrieve all the required information. This efficiency is particularly valuable for startups with limited resources, enabling faster application development and better performance.
By minimising data transfer and reducing the need for redundant API calls, GraphQL lowers bandwidth consumption and server costs. For startups operating on tight budgets, this cost efficiency can make a significant difference while maintaining high-quality service delivery.
2. Enhanced Developer Productivity
GraphQL simplifies backend development by shifting much of the filtering and sorting logic to the frontend. Developers can rely on the GraphQL engine to handle queries dynamically, reducing the need for backend modifications when data requirements change. This enables backend teams to focus on core business logic while empowering frontend developers to iterate quickly, fostering collaboration and agility.
3. Scalability for Complex Systems
Businesses with intricate systems and diverse data sources benefit from GraphQL’s ability to unify data access. By acting as a single interface, GraphQL bridges disparate systems and simplifies integrations. This makes it easier to scale applications and incorporate new features without overhauling existing APIs. For startups anticipating growth, this scalability ensures long-term adaptability.
4. Improved User Experience
Modern users demand fast, seamless, and responsive applications. GraphQL’s ability to fetch only the necessary data reduces latency and improves application performance. This translates into a smoother user experience, which is critical for customer retention and satisfaction in competitive markets.
With the rise of real-time APIs, GraphQL API’s support for subscriptions makes it easier to implement live updates. Whether it’s a chat application, stock market dashboard, or collaborative tool, GraphQL enables businesses to deliver interactive, real-time experiences with minimal effort.
Example Use Case for SpaceX GraphQL API
Imagine using SpaceX’s API to fetch detailed information about previous launches and rocket specifications in a single request. With REST APIs, this might require:
Multiple API endpoints.
Redundant data fetching and complex backend logic.

REST API vs GraphQL API
With GraphQL, a single query retrieves all the necessary data:
{
launchesPast(limit: 10) {
mission_name
launch_date_local
launch_site {
site_name_long
}
links {
article_link
video_link
}
rocket {
rocket_name
}
}
}
The GraphQL request in the example is sent to a single endpoint: https://spacex-production.up.railway.app/
To explore and test this API yourself, you can use the provided Postman workspace: SpaceX GraphQL API Postman Workspace. This workspace provides an interactive way to execute queries, view responses, and understand how GraphQL enables precise and efficient data fetching.
This example demonstrates the power and efficiency of GraphQL APIs compared to traditional REST APIs. In this query, we request details about the past 10 launches, including the mission name, launch date, launch site, associated links, and rocket name, all in a well-structured and concise format.
Unlike REST APIs, fetching similar data would likely involve multiple endpoints (e.g., /launches, /launch_site, /links):
/api/launches: a call to fetch the list of launches.
/api/launch_site: a call for each launch to retrieve details about each launch site.
/api/rockets: a call for each launch to gather information about the launch rocket.
This approach results in over-fetching or under-fetching data since each REST endpoint typically returns fixed, predefined datasets. Moreover, combining the responses requires additional client-side logic to correlate the data from multiple endpoints, increasing complexity and potential latency.
In contrast, GraphQL allows you to request exactly the data needed from related resources in a single query, as shown in the example. This eliminates redundant data transfer, reduces the number of network requests, and provides a more streamlined approach to interacting with the API, significantly improving efficiency and developer productivity.
I genuinely see GraphQL as a game-changer in modern backend development. Its ability to fetch precisely the required data in a single query not only simplifies API design but also dramatically accelerates development workflows. I’m excited to explore its potential further and will soon share a technical article detailing how to set up a GraphQL API server using Python and Node.js. Stay tuned—there’s so much to unlock with this powerful technology!